January 5, 2010
On December 10th, 2009 (International Human Rights Day and my birthday!) the jhr office was filled with amazing volunteers to help stick small bands of duct-tape on envelope windows before sending our holiday direct mail out to 5,000 addresses. Our goal, to raise $20,000 to help keep our very important and effective projects in Sierra [...]
Tagged as:
Creative Engagement Specialist,
design,
direct mail,
non-profit
November 29, 2009
As a marketer, my greatest challenge is getting people to willingly participate with a brands message and have fun with it. I’ve never been a fan of marketing tactics that spoon feed mass audiences, rather, focusing on creating unique experiences that inspire individuals to realize the benefits within their own lives. I understand the pros [...]
Tagged as:
creative,
design,
direct mail,
marketing
November 2, 2009
Along with many other reasons, one of the best things about being involved with a charity like jhr is having to do the best with the least amount of resources. This involves doing as much as you can, calling upon and sharping a variety of skills on a regular basis. From idea generation, videos, budgets, [...]
Tagged as:
charity,
Creative Engagement Specialist,
direct mail,
non-profit