Type: Wireframe and Creative (for pitch)
Year: 2010
Company: Alluvion
Role: Freelance Information Architect, Art Director

Year: 2010
Role: Creative Direction, Brand Strategy, Art Direction

Fifth Ground Entertainment is a Toronto-based entertainment production company responsible for the fantastic Canadian music documentary series entitled “The Rawside of..“. It you haven’t seen it, make your way over to the site and watch the clips. Fantastic stuff.

For their new brand, I worked with the Fifth Ground team to develop their brand and design their new website. Click here to visit the site.

Here is something I’m very proud of. For our public announcement of the MAKE MEDIA MATTER initiative at jhr’s seventh annual fundraiser event “Night for Rights” on March 26, 2010, we created this promotional video to get people excited and on board. Bedouin Soundclash generously gave us permission to use their track, and were amongst the 900 plus people crowd of supporters.

Visit www.makemediamatter.com. Sign up. Pass the word.

Design, Animation: Jonathan Wong
Script: Bill Killorn, Jonathan Wong
Narration: Bill Killorn

Special Thanks: David Guenette (www.piratesblend.com), Raj Panikkar, Ben Peterson and Eon Sinclair, Jay Malinowski and Sekou Lumumba of Bedouin Soundclash.

Permission to use their music kindly provided by Bedouin Soundclash.

‘Walls Fall Down’
From the Album Street Gospels
Bedouin Soundclash
www.bedouinsoundclash.com

Better Building Partnership (BBP) was a complex project to say the least, but equality as fulfilling. I was contracted by the advertising agency Partners + Edell to work with the City of Toronto to completely redeveloping the online presence for Better Building Partnership (BBP). BBP offers incentives for new and redevloping construction projects across the city that utilize new energy efficent and sustainable technologies. To understand the needs and offer solutions, I conducted interviews with stakeholders and dove neck deep into piles of municiple paperwork and jargon. As a result, I produced comprehensive multiple user-flows and wireframes to transform a terribly outdated website with almost zero user-friendlyness into an robust system with online applications, customized financial projects PDF, status alerts, automatically filtered content and much more.

Year: 2009
Company: Partners + Edell
Role: Freelance Information Architect

I have been very fortunate to work with some amazing companies and fantastic people, and G.A.P. Adventures is one of them. During the process of redesigning their global brand and online presence, I was tasked to create and present recommendations, feedback and ideas on an on-going basis. Here are a few examples from the documents I created that was presented with very positive feedback, to the design team and all the way up to the CEO and founder.

Year: 2009
Company: G.A.P. Adventures
Role: Freelance Creative Consultant

The new jhr website, introducing our new brand, was launched on December 10th, 2008, both World Human Rights Day, and my birthday! The jhr website is always changing and improving, with new content and features add regularly. Since launch, we have added “The Best of Rights Media” to highlight the best examples of media that has inspired change, blog’s, videos and much more. 

Year: 2008
Company: jhr (Journalists for Human Rights)
Role: Creative Engagement Specialist

I came up with the idea to pitch to GRIP Unlimited, Honda Canada’s advertising agency, to offer paper cutouts of users customized 2009 Honda Fits. They loved the idea, and together with illustrator Fred Hon, we created paper cuts out that could be easily folded, a perfect desktop toy for any aspiring owner.

Year: 2007
Company: GRIP Unlimited
Role: Idea Guy

Lancer Earth was a journey around the world, emphasizing the 2009 Mitsubishi Lancer’s international appeal, technology, performance, rally heritage and killer design lines. Through a combination of live video, original animation by animators at major Hollywood studios, real Lancer sound effects (yes, we were working that day recording high-speed runs) and voice-overs in German, Japanese and Wolof, Lancer Earth provided a visceral, heart-pounding experience for its much anticipated North American debut.

AWARD WINNER: “Favorite Website Awards, Site of the Day!”
Year: 2007
Company: mindblossom/isobar
Role: Associate Creative Director

It’s pretty safe to say that the Lancer Evo X is a seriously bad ass car. This flash website aimed to be as slick and emotional as the actual car for it’s much hyped, much anticipated North American debut.

Year: 2007
Company: mindblossom/isobar
Role: Associate Creative Director